Genre Research Activity

Genre- Health & Fitness

Genre conventions (content)- Magazines under this genre usually include the latest wellness
trends, clean-eating tips, workout videos, fitness challenges, and more. The main goal of the
magazine is to motivate and encourage readers to obtain a healthier lifestyle.

Genre conventions (production techniques)- A popular technique used in fitness magazines
is using fit models or celebrities on the cover or inside in order to capture the reader's attention.
These images may be highly edited as well which could cause the reader to become self
conscious. Depending on the reader's self esteem, these magazines could be incredibly
helpful or could lower a person's confidence.

Institutional conventions – This genre is marketed toward people who want to improve their
health by getting inspiration from professionals. People see the fit models in the magazines
and may be affected positively or negatively.

Magazine sample #1 – Women's and Men's Health Magazine: This magazine includes
countless tips on how to become slim, build muscle or get lean. It helps to motivate you while
also providing great workouts and ways to get strong and stay healthy.

Magazine sample #2 – FitPregnancy: This magazine not only provides the health and work
out tips but caters to women going through a pregnancy as well. It combines the fitness genre
and pregnancy genre.

List of 5-7 other film/magazine examples within the genre (with links or images of these
examples):

1)

FitnessRX

2)

Muscle and Fitness

3)

Runner's World

4)

Health

5)

Oxygen